Asiya Nayeem

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7-Step Checklist to Identify and Convert Repeat Visitors Into Loyal Customers

It’s cheaper to bring back past customers than to acquire new ones. In fact, the success rate of selling to a customer you already have is 60-70%, while the success rate of selling to a new customer is 5-20%.   By focusing on your past customers and increasing customer retention rates by just 5%, you can …

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The Ultimate Checklist For Shopify Stores to Sell on Instagram

There’s no denying that Instagram is one of the best social media platforms that brands need to invest their marketing efforts into. More than 800,000 shoppers use Instagram every month. What’s more, 60% of people say they discover new products on Instagram. By sharing quality content and tapping into smart strategies, you can successfully sell …

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Instagram Stories Tactics to Increase Shopify Sales

Instagram is one of the most popular social media platforms and it’s only growing! With different formats and powerful features like product tagging and wishlisting, brands can sell on Instagram much more easily. Instagram stories, in particular, are a highly engaging format. In fact, Stories are used more often, with 500 million accounts creating and …

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How to Use Analytics to Understand the Changing Consumer Behavior On Your Shopify Store

We’ve been seeing a lot of reports online about the changing consumer behavior, especially since the pandemic. Even with lockdowns being lifted, shoppers are still choosing to shop online. The kind of items consumers buy has also changed. These consumer behavior trends are too generic to the eCommerce industry, giving very little insight into what …

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Guide to eCommerce Storytelling in Shopify Facebook Ads

A great story can change how you think. In eCommerce, the better your brand and product story, the higher your chances of converting your target audience. This is especially important in your Shopify Facebook ads since your audience will only click and continue browsing your store if the ad is compelling enough. According to a …

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Facebook Ad Copy Hacks for Shopify Stores to Improve CTR

When writing your Facebook ad copy, every word counts. You have up to 125 characters to grab shoppers’ attention and convince them to check out your products. As everyone who has ever run Facebook ads, you’re sure to have checked out the different guides available online. However, there just isn’t enough about the kind of …

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