E-commerce Analytics

optimize your bfcm strategy with data

How To Optimize Your BFCM Strategy With Data To Get More Sales

The BFCM sale is right around the corner. You’re doing everything you can to give shoppers the biggest of discounts on their favorite products. You’re also ensuring faster shipping options are available to them. But what are you doing to ensure that your BFCM sale strategy actually stands out and your deals don’t get lost …

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Optimizing your store for more conversions with e-commerce analytics

Optimizing Your Store For Conversions With E-Commerce Analytics

E-Commerce Analytics Masterclass: Lesson Six You have all your data in place. You know who your customers are, how your campaigns are performing, which channels are getting you the most sales and which products are a hit amongst your customers. But that doesn’t mean you’re going to be able to convert all visitors into subscribers …

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Optimizing Your Store Inventory With Product Analytics

Optimizing Your Store Inventory With Product Analytics

E-commerce Analytics Masterclass: Lesson Five  Every online store out there is trying to please the consumer. We’re not just talking about the deals and discounts that one has to offer, but also the range of products that are being sold. After all, no one wants to lose a customer to a competitor for simply not …

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Blog 5 - Marketing Better With Performance Analytics_1

Marketing Better With Performance Analytics

E-commerce Analytics Masterclass: Lesson Four What’s the first thing you do after setting up your online store? Set up multiple campaigns to promote your products. But how did you decide which platform to make the promotions on? You simply saw what similar stores were doing, took out an approximate advertising budget and got your campaign …

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Understanding Your Shoppers With Customer Analytics - Analytics Masterclass Series

Understanding Your Shoppers With Customer Analytics

E-commerce Analytics Masterclass: Lesson Three In our previous lesson, we guided you through setting up Google Analytics to start tracking your store and marketing data. But what do you do after? Dig into customer analytics. Put that data to use and understand who your customers really are. Knowing shoppers who tend to make purchases from …

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setting up ecommerce google analytics - ecommerce analytics masterclass

Setting Up E-Commerce Google Analytics

E-commerce Analytics Masterclass: Lesson Two  In our previous lesson, we spoke about the importance of e-commerce analytics for online businesses. But, knowing why you need ecommerce analytics isn’t enough. Its impact comes into action when you’re tracking the right data and that requires setting up platforms the right way. So let’s get ready to set …

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